This isn’t a comprehensive article on the art of typography, it’s more of a “quick tips for better type design” kind of thing. I don’t like to use the word “rules”, because it makes people think they will go to jail for breaking them. I prefer the term principles, because they are a guide to help, not hinder you from great looking design. Remember these aren’t set in stone, they are suggestions, but as they say, “You first have to know the rules before you can break them”
Too many type faces
One of the biggest mistakes that people make, is to use too many typefaces and styles. Try to limit any piece to 2 or 3 different type faces and styles. This means that the body should all be one font and size. Choose one header and stick to it, maybe a subhead as well. Don’t be afraid to make the fonts very different from each other. Using 2 very similar fonts can look like you made a mistake and accidently chose the wrong font.
Consider keeping color, spacing etc, consistent or it looks like drunk flies walking all over the page.
I just returned from a whirlwind tour of the East Coast. I had a fantastic time. it was great to visit Austin, Dallas, Atlanta, Washington DC, Miami, Boston and New York City. I have been teaching full-day Photoshop seminars to photographers and designers. It’s a lot of fun to travel, however at times it gets … Continued
What happened after I got kicked off the plane? How is 4k drone footage on the iPad? Have I dumped Apple? Did I get the 2017 Macbook Pro? Did I recover my DJI spark? Who am I? Oh my!! All questions answered! Colin Smith’s very first Q&A to celebrate 75,000 subscribers on youtube. Welcome CAFE … Continued
I’m very lucky to count among my friends some of the best and most influential Photoshop and Creative Suite users and instructors. Because of this, I’m able to pull in some favors and assemble an amazing team of writers. The CS6 guide has the best that we have ever had and the pages are jammed … Continued