This isn’t a comprehensive article on the art of typography, it’s more of a “quick tips for better type design” kind of thing. I don’t like to use the word “rules”, because it makes people think they will go to jail for breaking them. I prefer the term principles, because they are a guide to help, not hinder you from great looking design. Remember these aren’t set in stone, they are suggestions, but as they say, “You first have to know the rules before you can break them”
Too many type faces
One of the biggest mistakes that people make, is to use too many typefaces and styles. Try to limit any piece to 2 or 3 different type faces and styles. This means that the body should all be one font and size. Choose one header and stick to it, maybe a subhead as well. Don’t be afraid to make the fonts very different from each other. Using 2 very similar fonts can look like you made a mistake and accidently chose the wrong font.
Consider keeping color, spacing etc, consistent or it looks like drunk flies walking all over the page.
I had a real blast at Matthew’s place interviewing him. What a cool and humble guy he is. And a magnificent artist. Matthew Jordan Smith photographs such people as Oprah, Michael Jordan and Tyra Banks. He has appeared on America’s Top Model a number of times. Here PhotoshopCAFE Founder Colin Smith, asks Matthew about his … Continued
If there was a way to help you to become a better photographer and to help children be a part of a history making project, wouldn’t you want to be involved? Future Presidents is a photography project that brings together President Jimmy Carter and Dancing with the Stars sensation, Zendaya Coleman. Photographer Matthew Jordan Smith … Continued
This isn’t a comprehensive article on the art of typography, it’s more of a “quick tips for better type design” kind of thing. I don’t like to use the word “rules”, because it makes people think they will go to jail for breaking them. I prefer the term principles, because they are a guide to … Continued
